Indian Institute of Public Administration catalog

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Hoyer, Wayne D.

Consumer behavior by Wayne D. Hoyer and Deborah J. Maclnnis - 3rd ed. - Boston Houghton Mifflin 2004 - 697p.

ISBN: 0618264825

Subjects--Topical Terms:
Consumer protection
Consumer behavior

Dewey Class. No.: T15 H852/2004

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