Indian Institute of Public Administration catalog

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Wreden, Nick

Profit brand: how to increase the profitabukuty, accountability and sustainability of brands by Nick Wreden - London Kogan Page 2007 - 210p.

ISBN: 0749450940

Subjects--Topical Terms:
Customer relations
relationship markets
marketing
Brand name products - marketing
Brand name products - management

Dewey Class. No.: T34 W925

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