| 000 -LEADER |
| fixed length control field |
00452cam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180718b1967 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
T34 Al27 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Alexander, Ralph S. |
| 245 ## - TITLE STATEMENT |
| Title |
Industrial marketing |
| Statement of responsibility, etc. |
by Ralph S. Alexander, James S. Gross and Richard M. Hill |
| 250 ## - EDITION STATEMENT |
| Edition statement |
3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Homewood |
| Name of publisher, distributor, etc. |
Richard D. Irwin |
| Date of publication, distribution, etc. |
1967 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
698p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Hill, Richard M. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Gross, James S. |