| 000 -LEADER |
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| fixed length control field |
00430cam a22001337a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
180718b1965 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
T34 B948 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bursk, Edward C. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Cases in marketing management |
| Statement of responsibility, etc. |
by Edward C. Bursk |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Englewood Cliffs, N.J. |
| Name of publisher, distributor, etc. |
Prentice - Hall |
| Date of publication, distribution, etc. |
1965 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
116p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing --Decision making --Case studies |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing --Management --Case studies |
