| 000 -LEADER |
|---|
| fixed length control field |
00391cam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180718b1967 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
T34 St26 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Stanton, William J. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Fundamentals of marketing |
| Statement of responsibility, etc. |
by William J. Stanton |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
N.Y. |
| Name of publisher, distributor, etc. |
McGraw-Hill |
| Date of publication, distribution, etc. |
1967 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
743p. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Paper |
| 500 ## - GENERAL NOTE |
|---|
| General note |
$4.20 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
