| 000 -LEADER |
| fixed length control field |
00366cam a22001217a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180718b1968 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
T34084 B293 |
| 245 ## - TITLE STATEMENT |
| Title |
Applications of the science in marketing management |
| Statement of responsibility, etc. |
edited by Frenk M. Bass [et. al] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New York |
| Name of publisher, distributor, etc. |
Wiley |
| Date of publication, distribution, etc. |
1968 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
456p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing - Research |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Bass, Frenk M |