| 000 -LEADER |
|---|
| fixed length control field |
00477cam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
180718b1996 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
W948 U4 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Unnikrishnan, Namita |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
The impact of television advertising on childern |
| Statement of responsibility, etc. |
by Namita Unnikrishnan and Shailaja Bajpai |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London |
| Name of publisher, distributor, etc. |
Sage |
| Date of publication, distribution, etc. |
1996 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
426p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Television and childern - India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Television advertising and childern - India |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bajpai, Shailaja |
