| 000 -LEADER |
|---|
| fixed length control field |
01401pab a2200169 454500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
180718b1998 xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Steward, Fred |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Situating discourse in environmental innovation networks |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Date of publication, distribution, etc. |
1998 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
p.479-502 |
| 362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION |
|---|
| Dates of publication and/or sequential designation |
Nov |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Network mapping and discourse analysis are combined in the study of organizational communication in `green' innovation in UK and German firms. The `focal action-set' approach is introduced as a method for mapping actors, links and flows mobilized in the development of discrete innovations; this enables a `situated' focus on discourse between actors in different parts of the network. Capabilities for handling multiple discourses across a range of different interfaces were a key element of organizational communication in all cases. Two different network types are identified: those with strong knowledge/customer linkages which are prominent in the UK sample and those characterized by regulator/supplier linkages which feature in the majority of German cases. Texts exchanged across a variety of network boundaries are analysed with regard to content and argumentation. Contrasting patterns of discourse are found to be associated with the different network types. - Reproduced |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Communication organizations |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Conway, Steve |
| 773 ## - HOST ITEM ENTRY |
|---|
| Main entry heading |
Organization |
| 909 ## - |
|---|
| -- |
39913 |
