| 000 -LEADER |
|---|
| fixed length control field |
00421cam a22001337a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180718b2004 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
K C267/1 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Case studies in brand management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Hyderabad |
| Name of publisher, distributor, etc. |
ICFAI Center for Management Research |
| Date of publication, distribution, etc. |
2004 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
311p. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Contents: v.1. 311p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry --Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Hospitality industry --Asia --Case studies |
