| 000 -LEADER |
|---|
| fixed length control field |
01485pab a2200169 454500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
180718b1999 xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Ross, Kathleen Anne |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Can diversity and community coexist in higher education?: the case of Heritage college |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Date of publication, distribution, etc. |
1999 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
p.1024-040 |
| 362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION |
|---|
| Dates of publication and/or sequential designation |
Mar |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
A college president reviews the efforts of one small multiethnic 4-year college to improve intergroup relations in light of research concerning ethnic stereotypes. Research shows that positive intergroup contacts must have certain characteristics in order to reduce stereotypes and negative intergroup relations. Heritage College was founded in 1982 in a rural, poor, multiethnic county of Washington State that includes the Yakama Indian reservation. After describing the negative stereotypes that exist between Native Americans, Mexican Americans, and Euro-Americans in the Service area of the college, the author describes five approaches that are used at the college to reduce negative stereotypes and to build community: a strong mission and vision statement; consistent, conscious, official portrayal of positive images of all groups; the use of "stories" as a major communication mechanism; development of problem-solving techniques; and consistent campus work on the skills of intercultural communications. - Reproduced |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Education |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Higher education |
| 773 ## - HOST ITEM ENTRY |
|---|
| Main entry heading |
American Behavioral Scientist |
| 909 ## - |
|---|
| -- |
41124 |
