Indian Institute of Public Administration

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The management of advertising (Record no. 433067)

000 -LEADER
fixed length control field 00381cam a22001217a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180718b1971 xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number T3471 Si54 c.2
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Simon, Jullian L.
245 ## - TITLE STATEMENT
Title The management of advertising
Statement of responsibility, etc. by Jullian L. Simon
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, New Jersey
Name of publisher, distributor, etc. Prentice- Hall, Inc.
Date of publication, distribution, etc. 1971
300 ## - PHYSICAL DESCRIPTION
Extent xii, 287p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising--Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
        Indian Institute of Public Administration Indian Institute of Public Administration 2010-02-05 T3471 Si54 c.2 47143 2018-07-21 2018-07-21 Book

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