| 000 -LEADER |
| fixed length control field |
00481cam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
180718b2016 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9788177084276 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
T344x54 Ag15r |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Agarwal, Meenu |
| 245 ## - TITLE STATEMENT |
| Title |
Rural marketing , media planning and consumer protection |
| Statement of responsibility, etc. |
by Meenu agarwal |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
New Delhi |
| Name of publisher, distributor, etc. |
New Century |
| Date of publication, distribution, etc. |
2016 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
172p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Consumer protection -- India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Consumer behavior -- India |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing -- India |