| 000 -LEADER |
|---|
| fixed length control field |
02548cam a2200325 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
20585250 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190328145408.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180716t20182018xxkab b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2018302517 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781108416139 |
| Qualifying information |
(hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1108416136 |
| Qualifying information |
(hardback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)on1021036298 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DKAGE |
| Language of cataloging |
eng |
| Transcribing agency |
DKAGE |
| Description conventions |
rda |
| Modifying agency |
OCLCO |
| -- |
YDX |
| -- |
OCLCF |
| -- |
EAU |
| -- |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
lccopycat |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
a-ii--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
JA85.2.I4 |
| Item number |
N49 2018 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
I548 N495 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Neyazi, Taberez Ahmed, |
| Dates associated with a name |
1977- |
| 9 (RLIN) |
1687 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Political communication and mobilisation : |
| Remainder of title |
the Hindi media in India / |
| Statement of responsibility, etc |
by Taberez Ahmed Neyazi. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
United Kingdom |
| Name of publisher, distributor, etc |
Cambridge University Press |
| Date of publication, distribution, etc |
2018 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv, 234p. : |
| Other physical details |
illustrations, maps ; |
| Dimensions |
24 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (pages [197]-223) and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
This book provides a fresh perspective on the importance of the Hindi media in India's political, social and economic transformation with evidence from the countryside and the cities. Accessed by more than 40 per cent of the public, it continues to play an important role in building political awareness and mobilising public opinion. Instead of viewing the media as a singular entity, this book highlights its diversity and complexity to understand the changing dynamics of political communication shaped by the interactions between the news media, political parties and the public, and how various media forms are being used in a rapidly transforming environment. It also looks at the transformations occurring in the countryside and small towns, away from the glare of the Delhi TV studios. There is commercialisation and infotainment, along with a concern for the poor and the marginalised in the Hindi media-mediated democratic transformation, which is defined here as mobilisation for electoral politics and civil society activism. The book offers insights into how print, television, and digital media work together with, rather than in isolation from, one another to grasp the complexities of the emerging hybrid media environment and the future of mobilisation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication in politics |
| Geographic subdivision |
India. |
| 9 (RLIN) |
1688 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Political aspects |
| Geographic subdivision |
India. |
| 9 (RLIN) |
1689 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Hindi newspapers |
| Geographic subdivision |
India. |
| 9 (RLIN) |
1690 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
copycat |
| d |
2 |
| e |
ncip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| 955 ## - COPY-LEVEL INFORMATION (RLIN) |
|---|
| Book number/undivided call number, CCAL (RLIN) |
re06 2018-07-16 z-processor |
| Classification number, CCAL (RLIN) |
xn16 2018-07-31 1 copy rec'd., to USASH |
| Book number/undivided call number, CCAL (RLIN) |
re12 2018-08-08 |
| Copy status, CST (RLIN) |
re12 2018-09-27 to Calm |
| Classification number, CCAL (RLIN) |
re06 2018-10-19 (telework) to Discard |
