Green and simple: Disclosures on eco-labels interact with situational constraints in consumer choice (Record no. 517532)

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fixed length control field 01790nam a22001577a 4500
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100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Choisdealbha, A. Ní and Lun, P. D.
245 ## - TITLE STATEMENT
Title Green and simple: Disclosures on eco-labels interact with situational constraints in consumer choice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Journal of Consumer Policy
300 ## - PHYSICAL DESCRIPTION
Extent 43(4), Dec, 2020: p.699-722
520 ## - SUMMARY, ETC.
Summary, etc “Eco-labels” are intended to provide consumers with important environmental product information. However, it can be difficult for consumers to integrate multiple sources of information into decisions, especially in contexts such as grocery shopping in which consumers must make multiple decisions and juggle priorities, including time. Some disclosures on eco-labels may be easier to incorporate into decisions than others, but how the information is presented varies across countries. This research used a computerized shopping task to test how decisions are affected by the format and framing of eco-labels, including when made under time pressure. Results indicated that participants identified and chose more environmentally friendly products when information was formatted on a standardized, colour-coded scale rather than presented as specific, verbal information. Decisions were unaffected by whether disclosures were framed positively or negatively. The effect of format was enhanced under a time limit. These findings suggest that the context in which eco-labels are encountered influences how effective they are, with standardized, colour-coded scales suitable for communicating with busy consumers. – Reproduced
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Labelling, Disclosure, Eco-labels, Simplification
9 (RLIN) 25396
773 ## - HOST ITEM ENTRY
Main entry heading Journal of Consumer Policy
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Subject DIP CONSUMER BEHAVIOR
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Item type Articles
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Serial Enumeration / chronology Barcode Date last seen Koha item type
          Indian Institute of Public Administration Indian Institute of Public Administration 2021-07-19 43(4), Dec, 2020: p.699-722 AR124811 2021-07-19 Articles

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