The aesthetic evolution of product categories (Record no. 524638)
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| 000 -LEADER | |
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| fixed length control field | 02049nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240109b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Krabbe, Anders Dahl and Grodal, Stine |
| 245 ## - TITLE STATEMENT | |
| Title | The aesthetic evolution of product categories |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Administrative Science Quarterly |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 68(3), Sep, 2023: p. 734-780 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Most literature on aesthetic innovation has focused on single producers who use radical aesthetic innovation to differentiate their products. However, a few scholars, as well as anecdotal evidence, suggest that when gazed at from the category level, aesthetic innovation usually occurs as incremental variations of a dominant aesthetic. Extant theory fails to account for why we see cycles of shift and stability in the dominant aesthetic of a category. In this study, we identify the mechanisms that drove such shifts and stability in the dominant aesthetic of the hearing aid category from 1945 to 2015. Leveraging this study, we develop theory showing that alignment or misalignment between category meanings and recent cultural trends spurs producers to generate new categorical aspirations to associate their category with new sets of meanings. However, producers introduce radical new aesthetic innovations only when a change in product form allows them to experiment. Examining aesthetic evolution at the category level helps to shed light on category-level patterns of aesthetic shifts and stability, why attempts to differentiate outside the dominant aesthetic are rare, and why product aesthetics across a category shift synchronously between dominant aesthetics. Furthermore, we enhance understanding of the roles of culture in category evolution and of aesthetics in the construction of category meaning, and we show how such meanings are periodically and collectively renegotiated in mature categories. – Reproduced https://journals.sagepub.com/doi/full/10.1177/00018392231173677 |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | Administrative Science Quarterly |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| Subject DIP | SCIENCE AND TECHNOLOGY |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Articles |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Serial Enumeration / chronology | Barcode | Date last seen | Koha item type |
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| Indian Institute of Public Administration | Indian Institute of Public Administration | 2024-01-09 | 68(3), Sep, 2023: p. 734-780 | AR130469 | 2024-01-09 | Articles |