The salience of information: Evidence from a health information campaign in rural China (Record no. 525246)
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| 000 -LEADER | |
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| fixed length control field | 01905nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240215b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ma,Yue et al |
| 245 ## - TITLE STATEMENT | |
| Title | The salience of information: Evidence from a health information campaign in rural China |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Economic Development and Cultural Change |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 72(1), Oct, 2023: p.1-26 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Besides increasing knowledge, there is another potential mechanism at work when information is delivered to a treatment group: increasing the salience of existing knowledge. We use data from a randomized controlled trial of a health information campaign to explore the relative importance of this additional mechanism in a real-world environment. The health information campaign addressed the benefits of wearing eyeglasses and provided information meant to address the common misconceptions that contribute to low adoption rates of eyeglasses. In total, our study sample included 931 students with poor vision (mostly myopia), their parents, and their homeroom teachers in 84 primary schools in rural China. We find that the health information campaign was able to successfully increase student ownership and wearing of eyeglasses, relative to a control group. We demonstrate that the campaign had a larger impact when levels of preexisting information among certain subgroups of participants—namely, parents of students—were higher while we simultaneously provided new information to others. This suggests that the interaction between directed attention (i.e., salience) and baseline knowledge is important. We do not, however, find similar increases among teachers or the students themselves and additionally find no impacts on academic outcomes. – Reproduced https://www.journals.uchicago.edu/doi/10.1086/720005 |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | Economic Development and Cultural Change |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| Subject DIP | HEALTH SERVICES |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Articles |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Serial Enumeration / chronology | Barcode | Date last seen | Koha item type |
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| Indian Institute of Public Administration | Indian Institute of Public Administration | 2024-02-15 | 72(1), Oct, 2023: p.1-26 | AR131059 | 2024-02-15 | Articles |