Precedents thinking: How to innovate by combining old ideas (Record no. 529691)

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Personal name Zenios, Stefanos and Favaro,Ken
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Title Precedents thinking: How to innovate by combining old ideas
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Place of publication, distribution, etc Hayward Business Review
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Extent 103(2), Mar-Apr, 2025: p.54-63
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Summary, etc
What if “old wine in new bottles” is actually the secret to game-¬changing innovation? The authors explore what they call precedents thinking, illustrating how radical breakthroughs such as Henry Ford’s assembly line and Reed Hastings’s Netflix model grew out of creative combinations of existing ideas. They describe the three-step process of precedents thinking: framing the challenge, searching for relevant precedents, and combining them to generate innovative solutions. They demonstrate how this method can drive innovation in both startups and established companies, drawing on the successes of DoorDash and a multinational they call Global Foods, among others.- Reproduced

https://hbr.org/2025/03/precedents-thinking
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Main entry heading Hayward Business Review
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Item type Articles
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Serial Enumeration / chronology Barcode Date last seen Koha item type
          Indian Institute of Public Administration Indian Institute of Public Administration 2025-05-06 103(2), Mar-Apr, 2025: p.54-63 AR135593 2025-05-06 Articles

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