Protec publishing co: Is print media dying in Finland? (Record no. 529867)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01347nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250513b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kaur, Amarjeet and Kapoor, Ishan |
| 245 ## - TITLE STATEMENT | |
| Title | Protec publishing co: Is print media dying in Finland? |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Bharat Journal of Case Studies |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1(1), Jun, 2025: p.35-44 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | ProTec Publishing Co, working in the media industry was established in the year 2012 which turned into a unicorn in a very short span of time. Company produces a journal and a magazine with internal product reference codes PJL140 and PMG120 respectively. The case helps analyzing variable and �ixed costs with reference to the cost structure of a product. It also helps in developing an understanding that how does cost structure contributes to the pro�itability of a �irm. Ms. Maria, the protagonist of the case struggles to understand the real cause of declining sales as both internal and external factors were seemingly prominent. Was she unable to look at the bigger picture of new trends in consuming media? – Reproduced https://www.iipa.org.in/publication/public/uploads/article/17901729598675.pdf |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Cost structure, Machine hours, Production runs, Print media, Diigital media, Lease or buy. |
| 9 (RLIN) | 52988 |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | Bharat Journal of Case Studies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Articles |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Serial Enumeration / chronology | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute of Public Administration | Indian Institute of Public Administration | 2025-05-13 | 1(1), Jun, 2025: p.35-44 | AR135698 | 2025-05-13 | Articles |