Marketing 6.0 the future is immersive (Record no. 530840)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00691nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250717b ||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip Kartajaya, Hermawan and Setiawan, Iwan |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing 6.0 the future is immersive |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Indian Journal of Training and Development |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 53(1-4), Jan-Dec, 2023: p.99-101 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | New jersey: John Wiley, year of publication: 2021, first edition (ISBN: 9781119668510). pages: 206, price: INR 2,045.00| $ 28.00 us|$ 33.99 can. Reproduced https://istd.in/files/journals/IJTD-2023-Jan-Dec.pdf |
| 773 ## - HOST ITEM ENTRY | |
| Main entry heading | Indian Journal of Training and Development |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| Subject DIP | BOOK REVIEW |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Articles |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Serial Enumeration / chronology | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute of Public Administration | Indian Institute of Public Administration | 2025-07-17 | 53(1-4), Jan-Dec, 2023: p.99-101 | AR136615 | 2025-07-17 | Articles |
