Indian Institute of Public Administration

Your cart is empty.
Normal view MARC view ISBD view

Impact of culture on consumer attitude towards advertising: evidence from India

By: Gautam, Vikas.
Material type: materialTypeLabelArticlePublisher: 2015Description: p.11-18.Subject(s): Advertising - India | Consumers - India | Culture - India | Advertising In: Indian Journal of Training and Development
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Call number Vol info Status Date due Barcode
Articles Articles Indian Institute of Public Administration
Volume no: 45, Issue no: 1 Available AR108729

There are no comments for this item.

Log in to your account to post a comment.

Powered by Koha