Effectiveness of mass media advertisements A mass media advertisements : a case study of Mysore city audience
By: Malathi, N.T.
Contributor(s): R. Kushal Kumar.
Material type:
ArticlePublisher: 1989Description: 26-9.Subject(s): Mass Media - India - karnataka
In:
Vidura
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Articles
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Indian Institute of Public Administration | Volume no: 26, Issue no: 2 | Available | AR13598 |


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