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Managing innovation within networks by Wim G. Biemans

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BookSeries: Consumer Research and Policy Series. Publisher: London Routledge 1992Description: 272p.ISBN: 0415062748.Subject(s): Industrial management | Production | MarketingDDC classification: T34 B476

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Item type	Current location	Call number	Status	Date due	Barcode
Book	Indian Institute of Public Administration	T34 B476 (Browse shelf)	Available		66468

Previous	No cover image available	No cover image available	No cover image available		No cover image available	No cover image available	No cover image available	Next
Previous	T34 Al51 Effective test marketing (an evaluation of risk reduction procedures for the introduction of new products): based upon a series of BIM seminars conducted by the authors	T34 Am35 Managing marketing profitability	T34 B227 Techniques for marketing new products	T34 B476 Managing innovation within networks	T34 B692 Promotion: a behavioral view	T34 B77/68 Marketing management & administrative action	T34 B777 Marketing management and administrative action	Next

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