Indian Institute of Public Administration

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Marketing: contribution from the behavioral sciences by Gerald Zaltman

By: Zaltmam, Gerald.
Material type: materialTypeLabelBookPublisher: New York Harchourt, Brace and World 1965Description: 163p.Subject(s): MarketingDDC classification: T34 Z14
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Item type Current location Call number Status Date due Barcode
Book Book Indian Institute of Public Administration
T34 Z14 (Browse shelf) Available 46373

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