The ecological rationality of mechanisms evolved to make up minds
By: Todd, Peter M.
Material type:
ArticlePublisher: 2000Description: p.940-56.Subject(s): Psychology | Decision making
In:
American Behavioral ScientistSummary: Selective pressures favoring rapid decisions would have led to the evolution of simple decision-making mechanisms that could take the form of heuristics and rules that use as little available information as possible. Such decision heuristics can only be ecologically rational - yielding accurate inferences in particular problem domains - if they exploit the way that information is structured in the environment. The author presents a variety of fast and frugal heuristics that are ecologically rational and shows how they can be organized in the mind's adaptive toolbox of decision-making strategies. - Reproduced
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Articles
|
Indian Institute of Public Administration | Volume no: 43, Issue no: 6 | Available | AR44967 |
Selective pressures favoring rapid decisions would have led to the evolution of simple decision-making mechanisms that could take the form of heuristics and rules that use as little available information as possible. Such decision heuristics can only be ecologically rational - yielding accurate inferences in particular problem domains - if they exploit the way that information is structured in the environment. The author presents a variety of fast and frugal heuristics that are ecologically rational and shows how they can be organized in the mind's adaptive toolbox of decision-making strategies. - Reproduced
There are no comments for this item.