What's in a fashion? interpretative viability and management fashions
By: Benders, Jos.
Contributor(s): Veen, Kees van.
Material type:
ArticlePublisher: 2001Description: p.33-53.Subject(s): Management
In:
OrganizationSummary: Building and reacting on the most influential article on the topic, namely, `Management Fashion' by Abrahamson (Academy of Management Review 21(1), 1996), we propose that management fashions are best conceptualized as `the production and consumption of temporarily intensive management discourse, and the organizational changes induced by and associated with this discourse'. This conceptualization allows us to take account of `interpretative viability', a certain degree of ambiguity about a fashion's content, and its consequences for the dynamics involved in the ongoing shaping and reshaping of a concept's connotations. Our arguments are illustrated by drawing on a variety of empirical work on Business Process Reengineering in the Netherlands. - Reproduced
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Articles
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Indian Institute of Public Administration | Volume no: 8, Issue no: 1 | Available | AR48208 |
Building and reacting on the most influential article on the topic, namely, `Management Fashion' by Abrahamson (Academy of Management Review 21(1), 1996), we propose that management fashions are best conceptualized as `the production and consumption of temporarily intensive management discourse, and the organizational changes induced by and associated with this discourse'. This conceptualization allows us to take account of `interpretative viability', a certain degree of ambiguity about a fashion's content, and its consequences for the dynamics involved in the ongoing shaping and reshaping of a concept's connotations. Our arguments are illustrated by drawing on a variety of empirical work on Business Process Reengineering in the Netherlands. - Reproduced
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