Skilling of car mechanics and car sales consultants: Need to re-skill and up-skill
By: Dave, Darshana and Menaria, Ravi
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Material type: 
BookPublisher: Indian Journal of Training and Development Description: 50(3), Jul-Sep, 2020: p.61-65.Subject(s): Driving skill technology, Workshop on wheels, Fossil fuelcars, Electric vehicles
In:
Indian Journal of Training and DevelopmentSummary: The growth of Car Industry has taken India Car Industry to fourth Place globally and by 2025 India will come in top three. This has forced to quality manpower in the field of Car Sales as well as After Sales Service to achieve Global standards in cut throat competition world. Customer Satisfaction is a directly associated with the Skill and Knowledge of Front end Car Sales Consultants and Car Service Technicians. To create a Happy and Satisfied Customer one needs to push 9 times more for a new customer as compared to retained and existing customer. Customer is very Internet friendly and is familiar with the prevailing offers and concessions in the market. At the same time there is sea change in Life style of Customer and intention to keep a Sports Utility Vehicle and Multi Purpose Vehicle. Customer has become more demandinghe needs more pampering at the same time he wants Value for money. The Customer Sales Index and Customer Service Index need to be maintained at High Levels.The Sales and After Sales Service coupled with Driving Skill Technology has augmented the growth of Indian Car Industry globally competitive. Car Customers are ready for Global experience locally.To sum up, India should opt for Knowledge economy model as it will fetch Money, Machine and Manpower recognition. – Reproduced
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles
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Indian Institute of Public Administration | 50(3), Jul-Sep, 2020: p.61-65 | Available | AR125149 |
The growth of Car Industry has taken India Car Industry to fourth Place globally and by 2025 India will come in top three. This has forced to quality manpower in the field of Car Sales as well as After Sales Service to achieve Global standards in cut throat competition world. Customer Satisfaction is a directly associated with the Skill and Knowledge of Front end Car Sales Consultants and Car Service Technicians. To create a Happy and Satisfied Customer one needs to push 9 times more for a new customer as compared to retained and existing customer. Customer is very Internet friendly and is familiar with the prevailing offers and concessions in the market. At the same time there is sea change in Life style of Customer and intention to keep a Sports Utility Vehicle and Multi Purpose Vehicle. Customer has become more demandinghe needs more pampering at the same time he wants Value for money. The Customer Sales Index and Customer Service Index need to be maintained at High Levels.The Sales and After Sales Service coupled with Driving Skill Technology has augmented the growth of Indian Car Industry globally competitive. Car Customers are ready for Global experience locally.To sum up, India should opt for Knowledge economy model as it will fetch Money, Machine and Manpower recognition. – Reproduced
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