Assessing the gains from e-commerce
By: Dolfen, Paul et al
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Material type: 
BookPublisher: American Economic Journal: Macroeconomics Description: 15(1), Jan, 2023: p.342-370.Subject(s): Household Finance: Household Saving, Borrowing, Debt, and Wealth, Retail and Wholesale Trade; e-Commerce
In:
American Economic Journal: MacroeconomicsSummary: E-commerce represents a rapidly growing share of consumer spending in the United States. We use transactions-level data on credit and debit cards from Visa, Inc. between 2007 and 2017 to quantify the resulting consumer surplus. We estimate e-commerce reached 8 percent of consumption by 2017, yielding the equivalent of a 1 percent boost to their consumption, or over $1,000 per household per year. While some of the gains arose from avoiding travel costs to local merchants, most of the gains stemmed from substituting to merchants available online but not locally. Higher income consumers gained more, as did consumers in more densely populated counties.- Reproduced
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Articles
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Indian Institute of Public Administration | 15(1), Jan, 2023: p.342-370 | Available | AR128503 |
E-commerce represents a rapidly growing share of consumer spending in the United States. We use transactions-level data on credit and debit cards from Visa, Inc. between 2007 and 2017 to quantify the resulting consumer surplus. We estimate e-commerce reached 8 percent of consumption by 2017, yielding the equivalent of a 1 percent boost to their consumption, or over $1,000 per household per year. While some of the gains arose from avoiding travel costs to local merchants, most of the gains stemmed from substituting to merchants available online but not locally. Higher income consumers gained more, as did consumers in more densely populated counties.- Reproduced
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