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Rural fairs and Festivals

By: Yadav, Suyash.
Material type: materialTypeLabelBookPublisher: Kurukshetra: A Journal on Rural Development Description: 72(6), Apr, 2024: p.40-44.Subject(s): Rural tourism, Rural development In: Kurukshetra: A Journal on Rural DevelopmentSummary: With tourism sector recovering back to pre-pandemic levels, both nationally and internationally, a tourist’s quest for authenticity can be quenched by capitalizing on the fairs and festivals in India. Fairs and festivals are cultural tourism attractions. Pragmatic approach embedded with knowledge of tourism impacts, can transform fairs and festivals, into a tourism product that will eventually deliver economic and socio-cultural benefit to the county. – Reproduced
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Articles Articles Indian Institute of Public Administration
72(6), Apr, 2024: p.40-44 Available AR131614

With tourism sector recovering back to pre-pandemic levels, both nationally and internationally, a tourist’s quest for authenticity can be quenched by capitalizing on the fairs and festivals in India. Fairs and festivals are cultural tourism attractions. Pragmatic approach embedded with knowledge of tourism impacts, can transform fairs and festivals, into a tourism product that will eventually deliver economic and socio-cultural benefit to the county. – Reproduced

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