Indian Institute of Public Administration

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International marketing strategies in India: an application of mixed method investigation

By: Oburai, Prathap.
Contributor(s): Baker, Michael J.
Material type: materialTypeLabelArticlePublisher: 2005Description: p.11-23.Subject(s): Marketing - India | Marketing In: Vikalpa
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Articles Articles Indian Institute of Public Administration
Volume no: 30, Issue no: 4 Available AR68815

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