Indian Institute of Public Administration

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Consumer choice of motorbike attributes: an application of conjoint analysis

By: Roy, Subhadip.
Material type: materialTypeLabelArticlePublisher: 2006Description: p.48-55.Subject(s): Consumers In: ICFAI Journal of Marketing Management
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Articles Articles Indian Institute of Public Administration
Volume no: 5, Issue no: 1 Available AR69322

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