Indian Institute of Public Administration

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Global customer management programs: how to make them really work

By: Capon, Noel.
Contributor(s): Senn, Christoph.
Material type: materialTypeLabelArticlePublisher: 2010Description: p.32-55.Subject(s): Management In: California Management Review
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Articles Articles Indian Institute of Public Administration
Volume no: 52, Issue no: 2 Available AR86895

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