Indian Institute of Public Administration

Your cart is empty.
Normal view MARC view ISBD view

The credible brand model: The effects of ideological congruency and customer-based brand equity on news credibility

By: Oyedeji, Tayo A.
Material type: materialTypeLabelArticlePublisher: 2010Description: p.83-99.Subject(s): News agencies In: American Behavioral Scientist
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Call number Vol info Status Date due Barcode
Articles Articles Indian Institute of Public Administration
Volume no: 54, Issue no: 2 Available AR90058

There are no comments for this item.

Log in to your account to post a comment.

Powered by Koha