Indian Institute of Public Administration

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Demographics as drivers of repeat purchase behaviour in India

By: Mann, Bikram Jit Singh.
Contributor(s): Aggarwar, Rashmi.
Material type: materialTypeLabelArticlePublisher: 2010Description: p.53-68.Subject(s): Consumers - India | Consumers In: Management and Change
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Articles Articles Indian Institute of Public Administration
Volume no: 14, Issue no: 1 Available AR91363

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