00369pab a2200121 454500008004000000100001400040245008900054260000900143300001300152362001200165650003600177773003400213180718b1989   xxu||||| |||| 00| 0 eng d  aRao, S.L.  aInnovative marketing strategiesbSmall enterprises fight large established companies  c1989  aM-127-30  a26 Aug.  aIndustry, Small - Scale - India  aEconomic and Political Weekly