Advertising and consumer culture 
edited by Mathew P. McAllister and Sharon R. Mazzarella 
 - Mahwah, N.J.  Lawrence Erlbaum Associates  2000 
 - 456p. 
<br/><br/><label>ISBN: </label>0805897364 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour<br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>T3471 D394