Case studies in brand management 

 - Hyderabad  ICFAI Center for Management Research  2004 
 - 311p. 
<br/><br/> Contents: v.1. 311p. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry --Management<br/>Hospitality industry --Asia --Case studies
<br/><br/><label>Dewey Class. No.: </label>K C267/1