Velayudhan, Sanal Kumar <br/><br/>
Rural marketing: targeting the non-urban consumer 
by Sanal Kumar Velayudhan 
 - 2nd ed. 
 - New Delhi  Response Books  2007 
 - 249p. 
<br/><br/><label>ISBN: </label>0761935889 
<br/><br/><label>Subjects--Topical Terms: </label><br/>India --Rural conditions<br/>Consumer behavior --India<br/>Marketing --India
<br/><br/><label>Dewey Class. No.: </label>Z46 V541