Bishop, jacqueline <br/><br/>
Effective marketing: principles and practice 
by Jacqueline Bishop 
 - New Delhi  Overseas Press  2008 
 - 220p. 
<br/><br/><label>ISBN: </label>8188689842 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>T344 B541