Virtual social identity and consumer behavior 
edited by Natalie T. Wood and Michael R. Solomon 
 - New Delhi  Reference Press  2011 
 - 230p. 
<br/><br/><label>ISBN: </label>9788184050691 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Virtual reality<br/>Consumer behavior<br/>Group identity
<br/><br/><label>Dewey Class. No.: </label>T15 W85v