01256pab a2200133 454500008004000000100002500040245010500065260000900170300001300179362001200192520087500204650001501079773002801094180718b1999   xxu||||| |||| 00| 0 eng d  aInnes-Brown, Malcolm  aThe relevance of the Guna theory in the congruence of Eastern values and Western management practice  c1999  ap.93-102  aJul-Dec  aThe relevance of the guna theory to applications of Western management practice is seen in this paper as an insight holding capacity to guide managerial behaviour. In its essence, the guna theory depicts values which constitute human personality into a sattwa-rajas delineation of deepened understanding giving direction to action and which, in turn, illustrates negative values (tamas) likely to cause obstruction. For managers to appreciate this level of understanding, while simultaneously sensing those values which inhibit purposeful action, may be regarded as containing strength in a more intuitive, subjective way than values of moral judgement adopted to guide managerial action in the West. As such, the guna theory has deep relevance in the face of egotistical, contractual or legal values, so often defining the parameters of Western management. - Reproduced  aManagement  aJournal of Human Values