00875pab a2200157 454500008004000000100001400040245003900054260000900093300001500102362001100117520050500128650001100633650002400644650001500668773003400683180718b2000   xxu||||| |||| 00| 0 eng d  aRao, S.L.  aCompetition, ethics and governance  c2000  ap.3015-019  a19 Aug  aBusiness in India is entering a new situation. Competition has increased. New entrants from other countries now compete in India with locals. The costs of failure are very high, as are the rewards for success. The pressures to dilute value systems and have more flexible ethical postures are considerable. Both society and institutions in it must develop structures and systems that enable a core of values against which all actions are measured and which provide boundaries for actions. - Reproduced  aEthics  aEnterprises - India  aManagement  aEconomic and Political Weekly