00500nam a2200157Ia 4500008004100000100001900041245010200060260000900162300001500171504000800186650001600194650002100210650001400231700003500245773006200280181130s2018 xx 000 0 und d aMamtani, Divya aFactors contributing to customer loyalty in context of effective advertising:ban empirical study c2018 ap.125-134. dFeb aAdvertising aConsumer loyalty aConsumers aSingh, Preeti and Jain Charul  aPrestige International Journal of Management and Research