01135nam a22001457a 4500 515474 515474 210129b ||||| |||| 00| 0 eng d Akerlof, R., Matouschek, N. and Rayo, L. 23969 Stories at work AEA Papers and Proceedings 110, May, 2020: p.199-204 Organizational stories are commonplace and a crucial force shaping employee behavior. We show how an organization's choice of story can be formally incorporated into its design problem. In our simple model, the organization optimally becomes either "purpose driven," which involves pairing flat money incentives with a story that emphasizes the importance of generating output (e.g., saving lives, putting a person on the moon), or "incentive driven," which involves pairing steep money incentives with a narrower story that emphasizes the importance of maintaining ethical standards (e.g., maintaining quality, helping peers). We illustrate the applicability of these results using a variety of examples. – Reproduced AEA Papers and Proceedings ORGANIZATIONAL BEHAVIOUR AR 0 0 ddc 0 0 389537 IIPA IIPA 2021-01-29 110, May, 2020: p.199-204 AR123959 2021-01-29 AR