01617nam a22001457a 4500 515905 515905 210211b ||||| |||| 00| 0 eng d Cawley, John, Susskind, Alex and Willage, Barton 24204 The impact of information disclosure on consumer behavior: Evidence from a randomized field experiment of calorie labels on restaurant menus Journal of Policy Analysis and Management 39(4), Fall, 2020: p.1020-1042 In 2018, the U.S. adopted a nationwide law requiring that chain restaurants post calorie counts on their menus and menu boards. This has led to considerable interest in the extent to which providing calorie information leads consumers to choose healthier diets. To estimate the impact of calorie labeling, we conducted a randomized controlled field experiment in two full‐service restaurants, in which the control group received menus without calorie counts and the treatment group received the same menus but with calorie counts. We estimate that the calorie labels resulted in a 3.0 percent reduction in calories ordered, with the reduction occurring in appetizers and entrées but not drinks or desserts. Exposure to the information also increased consumers’ support for requiring calorie labels by 9.6 percent. These results are informative about the impact of the new nationwide menu label requirement, and more generally contribute to the literature on the impact of information disclosure on consumer behavior. – Reproduced Journal of Policy Analysis and Management CONSUMER BEHAVIOR AR 0 0 ddc 0 0 390009 IIPA IIPA 2021-02-11 39(4), Fall, 2020: p.1020-1042 AR124280 2021-02-11 AR