Rashmi, Bhardwaj, Garima and Bhatt, Arvind Kumar <br/><br/>
Impact of bancassurance on banking-insurance sector in India 

 - Economic and Political Weekly   
 - 58(14), 8 Apr, 2023: p.14-18 
<br/><br/> Bancassurance is an agreement between banks and insurance companies to sell insurance products to bank customers. An insurance company develops a product line for bank customers as part of their collaboration, which is then distributed through bank branches, a hotline, or internet banking platforms. Though the insurance density had progressed significantly since its inception in 2000, the insurance penetration remained low even after two decades of liberalisation in the insurance sector.- Reproduced  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial institutions, Banking and finance