Kaur, B. et al <br/><br/>
A study of impulse buying behaviour of consumes in organize retail stores.  

 - Prestige International Journal of Management and Research   
 - 15(1-2), 2022: p.65-83 
<br/><br/> The present study was conducted to examine the impulse buying behavior of the consumers in organized retail stores. – Reproduced <br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Impulse buying, Buying behaviour, Retail stores, Store  atmosphere.