01551nam a22001577a 4500 524599 524599 240102b ||||| |||| 00| 0 eng d Dulla, N., Mishra, S. and Sahoo, M. 47491 Perceived support and employee creativity: A moderated mediation model of intrinsic motivation and gender stereotype Management and Labour Studies 48(4), Nov, 2023: p.497-513 With vast changes in the Indian higher education system, there is a strong need for higher educational institutes (HEIs) to learn, adapt and change. Creativity is hence deemed critical for HEIs to survive and to gain a competitive advantage. The present study examines three different types of perceived support (PS) through selected variables on employee creativity. The data collected from faculty members of three universities were analysed through structural equation modelling using the PROCESS macro approach. The results revealed significant direct influences of supervisory support and recognition on creativity. Faculty intrinsic motivation (IM) acted as a mediator in explaining the PS–creativity associations while gender stereotypes moderated the mediation effect of IM. The implications of the study for ongoing researchers and HEIs have also been discussed.- Reproduced https://journals.sagepub.com/doi/full/10.1177/0258042X231160971 Indian higher education system, Higher educational institutes (HEIs) 47492 Management and Labour Studies EMPLOYEES AR 0 0 ddc 0 0 399654 IIPA IIPA 2024-01-02 48(4), Nov, 2023: p.497-513 AR130431 2024-01-02 AR