Stanko, Michael A. Pollack, Jeffrey M. and Staub, Alexander  <br/><br/>
Should my side hustle become my main Gig? 

 - Hayward Business Review  
 - 103(2), Mar-Apr, 2025: p.141-145 
<br/><br/> <br/>Evan Hale, a successful engineer at Vitalisync, faces a career-defining choice between stability and ambition. His side business, Fritch Audio—a growing brand he cofounded with his best friend, Drew Lawson—has become a $5 million venture in high-end audio. While Evan’s supportive boss offers him a promotion, he warns that the new role requires full commitment, limiting flexibility for Fritch. Meanwhile, an investor offers $1 million to scale Fritch but insists on Evan’s full-time dedication. At home, Evan’s wife, Lily, is anxious about finances but encourages him to follow his passion. Caught between a stable career, a dream of entrepreneurship, and his family’s security, Evan must choose a path forward. – Reproduced<br/><br/>https://hbr.org/2025/03/case-study-should-my-side-hustle-become-my-main-gig<br/>