Negi, Nivedia and Sahu, Ganjendra Kumar

Understanding millet consumption in India: a comprehensive review of consumption patterns, influencing factors and consumer preferences - Madhya Pradesh Journal of Social Sciences - 29(2), Dec, 2024: p.151-164

The review synthesises recent literature on millet consumption trends,
influencing factors, and consumer preferences in India. Studies indicate a
decline in millet consumption among higher-income households, driven by
rising incomes, urbanisation, and government policies favouring rice and
wheat. However, millet remains vital for food security, particularly for
low-income households, highlighting consumption disparities. Influencing
factors encompass socio-economic and cultural aspects, with price
dynamics, accessibility, nutritional value, and cultural significance playing
significant roles. Consumer preferences are diverse, driven by nutritional
benefits, cultural significance, taste preferences, health recommendations,
and lifestyle choices, particularly among urban middle-class consumers.
Understanding these trends is crucial for promoting millets as sustainable
food sources.-Reproduced


https://mpissr.org/wp-content/uploads/2025/05/MPJSS-292-December-2024.pdf


Millets, India, Food security, Consumption pattern, Public distribution system, Demographic factors, Socio-economic factors, consumer preferences.