00357pab a2200121 454500008004000000100001800040245009100058260000900149300001500158650001600173700002000189773002600209180718b2011   xxu||||| |||| 00| 0 eng d  aBrajesh Kumar  aSocio-economic and cultural profile and the success of advertising: An empirical study  c2011  ap.121-135.  aAdvertising  aPatra, Gourange  aManagement and Change